Writing for Your Audience

Posted on 09 September 2011

This Tuesday, Sept. 13, I’ll discuss “Writing for Your Audience” at a meeting for the Women Business Owners Network (WBON) Lorain County. I’ll share some tips I’ve picked up along the way during my years working as a copywriter, editor, communications specialist, and freelance writer.

WBON is a group of female business owners who meet twice a month to exchange ideas and to network. The event is free and will be held at 6pm on Sept. 13 at the Amherst, Ohio Panera Bread located at 7560 Oak Point Road. Any woman is invited to attend, so if you’re in the area and would like to come, do join us. Please RSVP to Karen Cheshire at info@jrmovers.net.

Please note that while I have no plans to illustrate my points by blurting out embarrassing personal or professional stories, it is me, after all. We’ll see what happens.

What’s your biggest public speaking nightmare?

Photo: garretkeogh


11 responses to Writing for Your Audience

  • Averil Dean says:

    Any public speaking, period. You’ve never seen such a mess.

    • Averil, I actually thought of you when I was writing this post because I remember you mentioning how you despise any sort of public speaking. Some day, I’d like to study someone who actually thrives off public appearances and find out exactly what is wrong (right?) with them.

  • lisahgolden says:

    I so wish I lived near you. I’d be a rapt audience.

    Public speaking? My worst nightmares were having to do it while hungover. That seems like another lifetime ago.

  • In some of my former PR positions, I had to do a lot of public speaking. Never enjoyed it, but I got used to it and managed OK. Since it’s no longer part of my job, I’ve developed a fear all over again–in fact, I’m more terrified than EVER. Hot flashes, sweaty palms, stuttering.

    Public speaking nightmare? Isn’t that redundant?

    • I took a special speech and communications class in high school, where we were assured that all this practice would eradicate our public speaking fears and give us confidence. I think it somehow made it WORSE for me. Yech.

  • Teri says:

    Coming up completely blank. Or overpracticing to the point where I mix up all the words and none of it makes a lick of sense. Sweating through my blouse. Tripping. Fainting from standing too stiff. Trying to be funny and not being the least bit. Stuttering. Mispronouncing words, like saying ‘sex’ instead of ‘six’ or ‘penis’ instead of ‘pieces’. Seeing bored faces. Watching people check their Blackberries or surf the net on their iPads (and then making fun of those people in a failed attempt at humor). Having a car alarm go off in the distance and not shut off.

    I have to stop now. I think I need a cigarette.

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